Lusha vs Apollo: what an AI agent can replace

Pick Lusha if the job is one person at a time: open a profile, reveal an email or a mobile number, push it to the CRM. A phone number costs 5 credits and an email 1, so you can work out a month's cost from how many numbers you need.

Pick Apollo if the job is a list: filter a database by title, industry and size, then send a sequence from the same plan. Apollo also splits credits by type, so mobile numbers come from their own allowance.

Pick neither if an AI agent builds the list for you. It can call several providers per person and pay only for what it looks up, which suits uneven volume where a monthly seat would sit idle.

Simple, published credit math and a free plan you can use for real lookups, up to 40 credits a month. On monthly billing unused credits roll over, so a quiet month is not lost.

Breadth in one plan: a large searchable database, email sequencing and CRM sync. If you send outreach as well as look people up, Apollo covers both jobs that Lusha leaves to another tool.

With one looot key an agent calls Lusha's own API for person, company and phone lookups, and other providers for the jobs both tools sell: work email finding, mobile numbers, people search and email verification. Each call is paid on its own, and the live price of each is listed below.

Apollo's own API is not in the catalog today, so the agent uses other providers for Apollo's jobs. Phone coverage changes by person and country, so tell the agent to try a second provider when the first one misses.