Clay logovsApollo logo
Sales and outreachNot a ranking

Clay vs Apollo: what an AI agent can replace

Clay and Apollo do overlapping work. This page lines up their jobs and shows which ones an agent running looot can take over for each. It says nothing about which tool is better, what either costs or who uses it.

Give this to your agent
set up looot - https://looot.ai/skill.md

Verdicts

Clay and Apollo, side by side

Each score is the share of that tool's listed jobs an agent running looot covers. It is not a score of the tool.

Clay logo

Clay

Kinda

71%

of its listed jobs an agent running looot covers. A partly covered job counts half.

Covered
5
Partly
0
Not covered
2
Apollo logo

Apollo

Kinda

67%

of its listed jobs an agent running looot covers. A partly covered job counts half.

Covered
4
Partly
0
Not covered
2

Job by job

Which jobs an agent covers for each

Jobs of the same kind sit in one row. A job with no match on the other side is listed alone.

  • Find work emails

    Clay logoClay

    • Find work emailsCovered

    Apollo logoApollo

    • Find work emailsCovered
  • Company data

    Clay logoClay

    • Enrich company dataCovered

    Apollo logoApollo

    • Enrich company dataCovered
  • Search and enrich people

    Clay logoClay

    • Enrich people dataCovered

    Apollo logoApollo

    • Search people by titleCovered
  • Research and scrape the web

    Clay logoClay

    • Research a lead on the webCovered
    • Scrape a page into fieldsCovered

    Apollo logoApollo

    No matching job on our list.

  • Records, workflows and interface

    Clay logoClay

    • Spreadsheet-style table UINot covered
    • Native CRM syncNot covered

    Apollo logoApollo

    No matching job on our list.

  • Find phone numbers

    Clay logoClay

    No matching job on our list.

    Apollo logoApollo

    • Find phone numbersCovered
  • Send and track outreach

    Clay logoClay

    No matching job on our list.

    Apollo logoApollo

    • Email sequencesNot covered
    • Built-in dialerNot covered

Shared jobs

Jobs both do that an agent can take over

Both tools list these jobs and an agent running looot covers at least part of each. The logos are the providers it would call.

  • Find work emails

    Clay: Find work emails. Apollo: Find work emails.

  • Company data

    Clay: Enrich company data. Apollo: Enrich company data.

  • Search and enrich people

    Clay: Enrich people data. Apollo: Search people by title.

What you keep

What you keep each tool for

These are the jobs an agent does not fully cover, with the reason.

looot is not Clay and not Apollo. Each product does things looot does not, and the lists below name them. Use this page to decide which jobs an agent can take over, not which tool to choose.

Clay logo

Keep Clay for

  • Spreadsheet-style table UINot covered

    looot returns data to your agent, not to a shared grid.

  • Native CRM syncNot covered

    Your agent has to write to the CRM through its own tools.

Apollo logo

Keep Apollo for

  • Email sequencesNot covered

    looot does not send campaigns or track replies.

  • Built-in dialerNot covered

    looot has no calling or call recording.

Prompts

Ask your agent to take over the jobs

One prompt for each tool's jobs. Paste it into the agent you already use, after setting up looot.

Clay jobs
Use looot to build an enriched lead list for the companies I give you: find work emails, enrich each company, and add one line of web research per lead. If you have not yet, set up https://looot.ai/skill.md first. Then search the looot catalog for each step, check the price of each endpoint before you call it, run the cheapest one that fits, and show me the results as a table.

Questions about Clay vs Apollo

We list 7 jobs for Clay: 5 covered, 0 partly covered and 2 not covered by an agent running looot. For Apollo we list 6: 4 covered, 0 partly covered and 2 not covered. The verdicts are kinda for Clay and kinda for Apollo.

For agents
comparison
Clay vs Apollo
Clay verdict
kinda
Apollo verdict
kinda
scope
coverage of jobs by an agent running looot, not a ranking, price or quality claim
coverage
/can-i-replace/clay and /can-i-replace/apollo
alternatives
/alternatives/clay and /alternatives/apollo
setup
https://looot.ai/skill.md
llms.txt
https://looot.ai/llms.txt
updated
2026-10-02

Hand Clay and Apollo jobs to your agent.

Start your workspace, top up, and paste the prompts into the agent you already use. You pay per call.