Instantly · Outreach

API Explorer / Create lead

Requires one of the following scopes: leads:create, leads:all, all:create, all:all Not enforced by Instantly's own schema as required, but in practice campaign and email are needed to create a usable lead.

Private Gateway connection

Data below comes from the configured private Gateway. Provider activation remains governed by its evidence and policy gates.

unverifiedRequest shape unavailableUnverified

Published API evidence

Public metadata only. Response bodies, credentials, and internal review notes are never displayed.

No verification date is claimed. No response capture is claimed.

Request parameters

assigned_to body · optional
ID of the user assigned to the lead. Example: "01a0abd0-46e2-7acf-aedc-3e5f392e083f"
blocklist_id body · optional
The ID of the blocklist to check for the lead. Example: "01a0abd0-9ab4-77df-bb73-db7a878eab21"
campaign body · optional
Campaign ID associated with the lead. Example: "01a0abd0-46e2-7acf-aedc-3e58827a8d11"
company_name body · optional
Company name of the lead. Example: "Example Inc."
custom_variables body · optional
Custom variables can include any metadata about the lead that is relevant to the campaign, the campaign will be updated to allow all the other leads in the campaign to have the same custom variables. The custom variables will be added to the lead payload field
email body · optional
Email address of the lead. Example: "example@example.com"
first_name body · optional
First name of the lead. Example: "John"
job_title body · optional
Job title of the lead. Example: "Head of Growth"
last_name body · optional
Last name of the lead. Example: "Doe"
list_id body · optional
List ID associated with the lead. Example: "01a0abd0-46e2-7acf-aedc-3e5dd99520f7"
lt_interest_status body · optional
Lead interest status. It can be either a static value (check below), or a custom status interest value. Example: 1
personalization body · optional
Personalization of the lead. Example: "Hello, how are you?"
phone body · optional
Phone number of the lead. Example: "+1234567890"
pl_value_lead body · optional
Potential value of the lead. Example: "High"
skip_if_in_campaign body · optional
Whether to skip if the lead is already in the campaign. Example: true
skip_if_in_list body · optional
Whether to skip if the lead is already in the list. Example: true
skip_if_in_workspace body · optional
Whether to skip if the lead is already in the workspace. Example: true
verify_leads_for_lead_finder body · optional
Whether to verify the leads for the lead finder. Example: true
verify_leads_on_import body · optional
Whether to verify the leads on import. Example: true
website body · optional
Website of the lead. Example: "https://example.com"

Provider docs How to run it